Our first event for this October features HelloAva Co-Founders, Siqi Mou & Kailu Guan, who will be joining us to discuss how artificial intelligence is impacting the beauty industry! As always, there will be a moderated Q&A, refreshments, and tons of tactical insight. (You must bring a valid ID to enter)

In 2016, Siqi Mou and Kailu Guan founded HelloAva, an AI-powered platform that works like a skincare consultant to help people find the perfect products for their skincare routine. At certain points in their lives, both Mou and Guan faced issues with their skin, but they couldn't find a solution that was truly personalized for their individual needs. Enter HelloAva’s refreshing user experience that enables individuals to complete a quick skincare survey and send a selfie through its chatbot; then, an algorithm recommends the best products for each person, which are confirmed by licensed aestheticians and board-certified dermatologists. Since launching at TechCrunch Disrupt in 2017, HelloAva has over 70,000 users, sent over 1.6 million skincare consultation messages, and works with top beauty brands like L'Oréal, Caudalie, and Unilever. Besides founding HelloAva, Kailu’s background includes fashion design, AR, and wearable technology, and Siqi worked in investment banking, as a Bloomberg news anchor, and made the Forbes 30 Under 30 list in 2019.

In our chat with Siqi & Kailu we’ll be deep diving into:

• How they built + tested their MVP

• The balance between AI and Human expertise

• Embracing a “User-Centric” philosophy

• How HelloAva safely collects 26 data points and their impact on personalization

• Marketing strategies that enabled HelloAva to get over 70K users

• The future of AI in beauty

Show Flow:

• 6:00 - 6:15: Networking and Refreshments

• 6:15 - 6:45: Fireside chat with Siqi Mou & Kailu Guan

• 6:45 - 7:15: Moderated Q&A 

• 7:15 - 7:30: Closing and Networking